A category for a published beauty book or guide — judged on content and usefulness, quality and design, and proven value to readers.

A category for a beauty training program (group or individual) — judged on learning design, student results and overall reputation.

A personal award for a beauty educator — judged on teaching quality and methodology, student results, and contribution to education.

A personal award for a recognized professional — judged on expertise and mastery, recognition and authority, and contribution to the profession.

A personal award for an entrepreneur who built and grew a beauty business — judged on achievements and growth, brand, innovation and leadership.

For intimate, specialized beauty studios — craftsmanship and niche first: judged on work portfolio, concept and brand, space, reputation and hygiene.

For active full-service beauty salons — judged as a complete product: space and atmosphere, brand, quality of work, services, reputation and hygiene.

For pedicure masters with a flawless aesthetic result on the toenails — judged on coating and form, cuticle cleanliness, surface and a groomed finish.

For cosmetologists with the best overall before/after skin transformation — texture, tone and health — judged on result, skin health and authenticity. All skin cases welcome.

For estheticians who fade pigmentation and even out skin tone — judged on result, skin health and authenticity.